It is the premier print and digital news and advertising medium in the Illawarra. In a region with a population of over 400,000. The Illawarra Mercury is a vital information provider to the Illawarra both in print and online. It services a vibrant, technology driven community tackling the challenges of the 21st century.

The University of Wollongong is forging an international reputation in information technology and other fields. This regional economy has been built on a foundation of steel manufacturing and heavy industry that continues in the region. All this in a beautiful location between bush clad mountains and the sea, beginning just 45 kilometres south of Sydney.

With a primary circulation centred on the geographical region of the Illawarra, the secondary region covers a vast area encompassing the Southern Highlands of New South Wales as far south as Eden on the Victorian border.